Linda Yaccarino, the head of advertising at NBC Universal, is rumoured to be a top candidate for CEO at Twitter, after Twitter CEO Elon Musk announced on social media that he has chosen someone new to lead the platform, which he acquired last year.
Musk’s announcement caused much speculation and excitement, before the the Wall Street Journal mentioned Linda Yaccarino, as a top candidate for the position.
‘Excited to announce that Ive hired a new CEO for X/Twitter. She will be starting in ~6 weeks! My role will transition to being exec chair & CTO, overseeing product, software & sysops,’ Musk announced hours ago.
According to her LinkedIn profile, Yaccarino is a long-time executive at NBC Universal, having worked there since 2011. She currently holds the position of Chairperson for Global Advertising and Partnerships.
Prior to her tenure at NBC Universal, Yaccarino spent 19 years at Turner, where she held various executive roles, including Executive Vice President and COO of Turner Entertainment Ad Sales.
Yaccarino is an alumna of Penn State University, where she read liberal arts and telecommunications.
The Business Insider report also mentioned Ella Irwin as a potential candidate for the role. Irwin is currently in charge of the trust and safety division at Twitter.