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LG V30 hands-on: Why Samsung should be worried

By Napier Lopez

Napier Lopez is a writer based in New York City.

LG finally did it: it’s created a phone that feels as premium as anything Samsung has to offer. The V30 might be the company’s first phone that really captures mainstream recognition.

At least, that’s how I feel after spending over a week with a pre-production version of the device. We’ve known what the V30 will look like for months thanks to a massive amount of leaks and LG’s incessant teasing. That didn’t stop me from being impressed when I first saw it in person and held it in my hands. LG’s taken what it learned from the G6, which kicked off 2017’s wonderful bezel-killing trend and cranked it up a notch.

Those bezels surround a stunning 6-inch display, LG’s first OLED panel on one of its flagship phones since the G Flex 2. It gets a little brighter than the S8’s screen, and it seems more accurate using default settings, though some might prefer Samsung’s punchier colours. Either way, it’s one of the best screens I’ve laid eyes on.

Left to right: Essential Phone PH-1, LG V30, Samsung S8+

The V30 uses a glass back like the G6, but the overall look has been refined. It’s less boxy and utilitarian, and instead sleeker and more comfortable to hold. The rear glass has an almost pearl-like reflectiveness to it. I think it looks better than the S8 or Note 8 – at least on par – and its fingerprint sensor is actually in a sensible location. You can only get it in silver at launch, however.

LG hasn’t sacrificed durability for the looks – it’s rated to the same MIL-STD-810G drop resistance and IP68 water resistance as the G6. That said, I doubt the glass back will survive drops nearly as well as my old metal V20 did.

The main internals are the usual 2017 flagship fare: Snapdragon 835, 4GB of RAM, 64 GB of storage (microSD expandable), 3,300 mAh battery. The phone zips through the LG’s UI, which is a bit lighter on features than Samsung’s. I didn’t notice a significant difference in performance compared to the Essential Phone, which runs on stock Android, and battery life has been solid so far.

LG has abandoned the V-series’ signature secondary display for a ‘floating bar’ in the software. It replicates pretty much all the same functions, like accessing shortcuts or control your music, and I’m happy to report LG has included a GIF capture mode this time around. You can also access many of the same shortcuts when your phone is on standby by turning on the always-on display.

The always on display lets you access useful features and shortcuts.

Then there’s the camera, which LG claims is the widest aperture ever on a smartphone and uses a glass element for extra clarity and sharpness. On the whole, image quality seems to be a step up, though HDR performance was worse than expected on my test unit – especially since LG said it had increased dynamic range. That mainly seems to be down to software; I get much better HDR results on the same phone using Google’s HDR+ feature, so I’ll hold my impressions until I receive I retail unit with final hardware and software.

The camera app itself has seen some significant improvements too. Videographers will love the log mode for colour correction, as well the high-quality grading presets that look way better than your average video filter. You can also now zoom in by dragging the shutter button, a la iPhone.

Side note: the V30’s vibration engine is bar-none the best I’ve used on an Android phone. Pulling on the shutter button to zoom somehow feels like pulling a spring with notches, if that makes any sense. It’s very close to Apple’s Taptic feedback, minus the 3D Touch.

There’s a lot more to cover in my final review: an improved audio chip, built-in video editing features, new security options (like facial recognition), and more. Battery life has traditionally been LG’s Achilles heel, but the Snapdragon 835 might remedy that. I’ll have to spend more time with a final unit before coming to any conclusions, but like what I’m seeing so far. Samsung should be paying attention.

This article was originally published on The Next Web.

Featured Image Courtesy: Visual Hunt

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