The world of real estate is dynamic and highly competitive, and only the ones interested in growth and improvement can be truly successful. But this is nothing new – it’s something you learn even before you’ve had the chance to take the real estate exam.
However, one thing you’ll only learn after you have a bit of field experience is that hard work won’t take you far if it’s not also smart. Sure, as an agent or broker, you are always focused on gathering knowledge and managing customers (the more, the better).
Yet, the time at your disposal is limited. We all have the same hours in the day, regardless of efficiency levels and optimization. So, to advance in a world that’s already cut-throat, you have to find tools that work in your favor. Luckily, modern real estate agents have technology on their side.
The right tech tools help you be more organized, limit the number of mistakes, and don’t let you forget important meetings and events. They also work in the background and provide you with accurate results, which is extremely helpful when it comes to developing your client portfolio and closing more transactions.
Now, it can be difficult to choose the right tools for a busy agent in need of assistance. But we did a bit of research and found the top three tech tools that successful real estate agents swear by:
Transaction Management Software
Real estate agents and brokers intermediate transactions between buyers and sellers. Still, until the actual transfer of funds happens, there are a series of steps to be made. These steps require documentation, contracts, and various data processing systems.
A transaction management software does all these and more, allowing brokers and agents to focus on customers. According to this comparison, a transaction management software keeps track of transactions, provides remote access to documents, and keeps detailed history for easy audits (among others).
The best tech solutions also provide separate workspaces for different teams and allow users access to third-party apps.
Customer Relationship Management Software
How are you with returning calls, replying to emails, and making sure you keep all your appointments?
When you work with multiple customers every day, even the most detail-oriented mind can start to glitch. After all, we are not wired to keep calendars in our heads. And that’s why we have various tech tools to help us keep track of each customer relationship as things move forward.
CRMs are a godsend for the busy real estate agent or broker because they don’t just send out reminders – they also record data and keep track of progress.
These tools work in the background and can even perform automatic actions like sending out emails and messages to remind customers about an open house or to promote new listings.
Electronic Signature Service Software
The signature is still the official way of making a document legally binding, but the old-fashioned way of signing a document is time- and resource-consuming. This becomes a huge problem when your area of activity covers a big city like New York or Washington.
Luckily, due to advanced technologies like electronic signature software, we now can solve the problem of getting a legal signature remotely. This saves agents and customers a lot of time and money and makes the entire process stress-free and convenient.
In the US, DocuSign is the official provider for the National Association of Realtors, and any document signed using this tool is legally binding in all 50 states. Plus, the software also lets you know when clients have seen and signed the documents.
Wrap Up
Even though some people will try to make you think differently, modern technology is not something we should fear. The purpose of tech tools is to make our lives easier and to help us develop and grow.
This is extremely clear in the world of real estate and in other business sectors where technology is taking over redundant and time-consuming tasks.
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