Viacom 18 on Monday grabbed the media rights for the inaugural five-year cycle (2023-2027) for the Women’s Indian Premier League (IPL).

Taking to Twitter, BCCI Secretary Jay Shah revealed that the media rights were bagged with a winning bid of INR 951 crore, implying a per-match value of INR 7.09 crore.

“Congratulations @viacom18 for winning the Women’s @IPL media rights. Thank you for your faith in @BCCI and @BCCIWomen. Viacom has committed INR 951 crores which means per match value of INR 7.09 crores for next 5 years (2023-27). This is massive for Women’s Cricket,” Mr. Shah tweeted.

‘After pay equity, today’s bidding for media rights for Women’s IPL marks another historic mandate. It’s a big and decisive step for empowerment of women’s cricket in India, which will ensure participation of women from all ages. A new dawn indeed!’ he added.

The first Women’s IPL season will begin from March 2023 with five teams, to be announced on January 25.

Stay updated with all the insights.
Navigate news, 1 email day.
Subscribe to Qrius