By Manan Vyas
The evolution of the concept of luxury has always managed to make me curious. When I was growing up, luxury to me meant something that was an entitlement of the rich, owing to the numerous Disney movies and fairy tales that I was exposed to during those years. I knew that it was the King and his family who wore the choicest clothes and lived in the larger-than-life palaces. However, my definition of luxury has, of course, evolved since then. And I’m not the only one who seems to have undergone this transition.
A recent survey conducted by an industry intelligence platform, Skift – reveals that luxury has always been, and will continue to be, defined by timeless values such as quality, comfort, and elegance. The new generation of consumers is viewing the term through the prism of a new set of aspirations and lifestyle goals. Today, luxury is mass-aspirational, and the real estate sector has not been left untouched by this evolution.
Traditionally, luxury real estate focused on prime location and good social infrastructure and amenities. But now, it is not limited to a swimming pool and a club anymore. For a better understanding of what a luxury villa can provide you with today, here’s a peek into Prestige Glenwood.
Sprawling across 15 acres, the development offers luxury like none of its counterparts, with twin houses and independent villas surrounded by your own private lawns, delightfully landscaped open areas, lush gardens and cobbled pathways. The location of the project itself adds to the comfort in innumerable ways. Located near Budigere Cross, off Old Madras Road, Bangalore, it is just a short drive away from the city and the airport. Enveloped in the tranquility of the location, it creates the perfect medley of the vibrancy of city life and the serenity of a laid-back countryside experience.
The property is, in fact, acting as a catalyst for development, with an SEZ coming up in Devanahalli, nearby to the place. The SEZ will have sectors such as IT, banking, etc. An alternative road for the airport is also being built and is expected to be up and running in a few months. Besides, the complex itself houses recreational facilities such as badminton courts, squash court, children’s play area, gym, multi-purpose hall, swimming pool and an indoor sports arena.
With these amenities, the project assumes a near perfect setting, bejewelled with all the luxuries that a housing project should and can offer. What more, the villas are up for grabs from INR 2.24 crores onwards! The price ensures utmost luxury inside the homes, complete with Italian marble floorings, anti-skid tiles and granite countertops in kitchen and bathrooms.
Therefore, with Prestige Glenwood, the Prestige Group has presented to its consumers the very definition of luxury – state-of-the-art amenities wrapped with finesse and a promise of tranquillity in the heart of a metropolis. The villas cater to the timeless values of comfort, luxury, and elegance while ensuring that its inhabitants are well-catered to by the advancements in technology and lifestyle.
Has Prestige Glenwood left you as mesmerized as it has to me? If yes, know more about the Prestige Firm and their other projects, and add Prestige to your life.
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