India has one of the largest millennial populations in the world, with more than 400 million youngsters in the age group of 18-35 years. It is important that they receive the right opportunities for their individual progress which will only help the nation prosper. That is why ICICI Bank has come up with ICICI Bank Mine, a comprehensive banking for millennials service.
What is ICICI Bank Mine??
ICICI Bank, recently announced Mine, inspired by ‘Millennial Network’. It is the country’s first comprehensive banking solution for millennials with an instant millennial savings account, a dedicated mobile app with investment guidance, curated credit and debit cards, instant loans and overdrafts, and a lot of other benefits.
What are the features of ICICI Bank Mine?
Here are the key features and benefits of Mine that make banking for millennials a smoother and more evolved experience with ICICI Bank.
- Instant millennial savings account: You can easily open a savings bank account on the ICICI Bank website or the iMobile app using just your Aadhar Card and PAN Card. Your account number and virtual debit card will be generated instantly and you can even start making online transactions immediately. This millennial savings account is truly millennial- quick, digital, and convenient. There is no minimum balance required for this account. Plus, you can get a complimentary air accident and purchase protection of Rs.50,000 each.
Upgrade option to personalized ‘Mine+’ debit card with exciting offers on favorite brands
- New look iMobile: You will also get instant access to the new iMobile, ICICI Bank’s banking app. The new, updated app has a refreshed UI/UX along with millennial friendly language. It also uses real-time AI (Artificial Intelligence) based analytics to provide customized tools such as a budget creator, provides insights into transaction history, and tracks spending.
Not just this, it also keeps giving recommendations such as credit/debit card updates, redemption of rewards, etc. Another unique benefit is that it helps you to save for your goals easily. With the help of Sqrrl, an investment fintech, the app provides investment options based on your goals and risk profile.
- Flexi plan credit card: With the flexi plan credit card, banking for millennials becomes even more flexible. You can choose a new plan each month based on your lifestyle and needs. There are a total of three plans. The card also comes with multi-brand alliances with big digital brands such as Amazon, Zomato, Swiggy, Myntra, etc. and offers deals such as 5% cashbacks on digital spends.
- Instant credit facility:
There are two options of instant credit available to millennials with ICICI Bank Mine.
- One is a pre-approved credit option to avail an ‘Insta Personal Loan’ of upto Rs.25 lakhs in three seconds flat for one-time purchases such as consumer durables, wedding expenses, etc.
- The second is Insta Flexicash, an overdraft linked to the Mine account which can provide cash for unforeseen recurring expenses.
- Unique ICICI Bank Branch: ICICI Bank Mine customers can also enjoy a unique offline banking experience at a special ICICI Bank Branch with an experiential engagement section. This area will provide advisory services on products such as investments, loans, etc. It is complete with digital self-service kiosks, banking terminals, and a dedicated engagement and entertainment area.
Don’t miss out on the regular ‘Mine Live’ events which will include curated virtual events such as workshops, panel discussions, shows based on food, travel, health, and entertainment. The first of such branches has been opened at Manyata Tech Park in Bengaluru.
Who can apply for an ICICI Bank Mine account?
Any millennial whose age is not more than 35 years can apply digitally for an ICICI Bank Mine account from the ICICI Bank website or the iMobile app. The app is available on Google Playstore, and will soon be available on Apple Store as well.
Conclusion
ICICI Bank has always been focussed on encouraging the young and old alike to save, invest, and grow their finances with its excellent financial products and services. This year, we’re taking it a notch higher by empowering the millennials, the most sought-after group in the market today. With every other brand vying for them and their own finances in uncertainty this year, millennials need some well-deserved convenience and assurance when it comes to their finances. So, if you’re between 18-35, don’t forget to check out ICICI Bank Mine.
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